How do you know if AEO is working? Learn how to measure AI search visibility, citations, recommendations and business impact without relying on one score. I’ve sat through enough marketing presentations to know that almost […]
Almost every marketing agency uses AI now. We certainly do. We use it for research, ideas, data analysis, writing, design, development and plenty of repetitive work nobody is particularly heartbroken to see automated. Asking an […]
You ask an AI assistant a question a prospective customer might reasonably ask about your industry. Three competitors show up. Your company doesn’t. Naturally, the next question is, “Okay, so how long is this going […]
This has become the most common conversation happening in marketing right now, and it’s worth slowing down and actually digging into why. I’ve been in this industry since 1998. I’ve watched the shift from print […]