It may have all started with celebrity TV chefs and culinary competitions, but social media — Instagram in particular — has turned viewers into creators as virtually millions of people share their foodie experiences online.
In fact, food is the most photographed subject you’ll find on Instagram. The top food hashtags of 2020 were #Food, #FoodPorn, #Yummy, #Foodie, and #Delicious.
And restaurateurs recognize the power of the media, designing photo-worthy menus and even redecorating interiors for more pleasing photo backdrops.
Instagram is so important in the food industry that it is even driving culinary trends worldwide. Yes, it’s a platform for inspiration for tonight’s dinner, a place to discover the best new burger joint in town, find upscale dining destinations or be wowed by the most crazy and creative food styling.
And while the visual aspect is probably the most important on Instagram, research shows 44% of consumers are happy to follow brands that resonate with their ethical values and #sustainability has more than 3.3 million mentions.
But it’s the food trends we are looking at here, and Chef’s Pencil has put together a list of the most used hashtags by country cuisine and food type.
Here are the 30 most popular cuisines on Instagram:
Image Credit: satoriramenbar / Instagram.
30. Columbian
Tags on Instagram: 257,000
Image Credit: charlie_love_0 / Instagram.
29. Polish
Tags on Instagram: 275,000
Image Credit: hungrydinos / Instagram.
28. Sri Lankan
Tags on Instagram: 283,000
Image Credit: everyday_dalbhat / Instagram.
27. Cuban
Tags on Instagram: 353,000
Image Credit: foodstory021 / Instagram.
26. German
Tags on Instagram: 358,000
Image Credit: kitchenqueen71 / Instagram.
25. Moroccan
Tags on Instagram: 384,000
Image Credit: baboushdallas / Instagram.
24. Persian
Tags on Instagram: 389,000
Image Credit: fariba77 / Instagram.
23. Venezuelan
Tags on Instagram: 394,000
Image Credit: comidadevenezolanos / Instagram.
22. Brazilian
Tags on Instagram: 403,000
Image Credit: nino.tips.and.colors / Instagram.
21. Pakistani
Tags on Instagram: 617,000
Image Credit: foodfusionpk / Instagram.
20. American
Tags on Instagram: 626,000
Image Credit: Fudio/istockphoto.
19. Jamaican
Tags on Instagram: 650,000
Image Credit: beverleyearl246 / Instagram.
18. Taiwanese
Tags on Instagram: 692,000
Image Credit: woon.heng / Instagram.
17. Lebanese
Tags on Instagram: 867,000
Image Credit: whatsuplebanon / Instagram.
16. Nigerian
Tags on Instagram: 1,031,000
Image Credit: naijalifemagazine / Instagram.
15. Turkish
Tags on Instagram: 1,076,000
Image Credit: houston_trending_feed / Instagram.
14. Spanish
Tags on Instagram: 1,093,000
Image Credit: uitostudy / Instagram.
13. Peruvian
Tags on Instagram: 1,110,000
Image Credit: rodrigofernandini / Instagram.
12. Greek
Tags on Instagram: 1,509,000
Image Credit: jerseyshorefoodie75 / Instagram.
11. French
Tags on Instagram: 1,513,000
Image Credit: thecraveabletable / Instagram.
10. Filipino
Tags on Instagram: 1,661,000
Image Credit: whattoeatph / Instagram.
9. Vietnamese
Tags on Instagram: 2,845,000
Image Credit: nuocmamafoods / Instagram.
8. Indonesian
Tags on Instagram: 3,815,000
Image Credit: yscooking / Instagram.
7. Chinese
Tags on Instagram: 6,489,000
Image Credit: top_london_restaurants / Instagram.
6. Mexican
Tags on Instagram: 6,708,000
Image Credit: rick_andrew_martinez / Instagram.
5. Thai
Tags on Instagram: 7,324,000
Image Credit: thaibotanico / Instagram.
4. Korean
Tags on Instagram: 7,524,000
Image Credit: hangrypantss / Instagram.
3. Indian
Tags on Instagram: 8,589,000
Image Credit: foodgasm.india / Instagram.
2. Italian
Tags on Instagram: 14,720,000
Image Credit: unatimidatracciadisale / Instagram.
1. Japanese
Tags on Instagram: 15,523,000
This article originally appeared on ChefsPencil.com and was syndicated by MediaFeed.org.
Image Credit: satoriramenbar / Instagram.
