How to engage customers on social media
If you’re a small business owner, you know the value of connection. Your customers aren’t just price tags – they’re neighbors. Your storefront isn’t just a place where you make money – it’s an integral […]
How to work safely in someone else’s home during Covid-19
Covid-19 has changed the way the world operates. With shelter in place orders across the U.S.—and countries on lockdown—the mechanics of the world are forever changed. Tragically, this has forced countless businesses to shut their […]
This retail supplier is partnering with small businesses to survive
When she started her natural body care company Etta + Billie more than a decade ago, she found herself blending unusual medleys, often involving some of her favorite foods and beverages. Lavender shortbread became Lavender Soap. Coffee […]
Small business hiring in times of crisis
During times of economic and social crisis, including the COVID-19 pandemic, many businesses are unable to hire new employees. However, some industries can weather the storm and even expand throughout it. Yet, with growth comes […]
How to create a long-term emergency plan for your small business
COVID-19 has required small businesses across the world to act quickly and implement their emergency business plans. And if they haven’t, most businesses are currently in the throes of learning to adapt and create plans […]
A guide to refund & cancellation policies for small businesses
In the best of times, refunds and cancellations are part and parcel of doing business. But, in the midst of a black swan event like COVID-19, your business may be overwhelmed by the sheer number […]
This workout studio kept community strong during shelter in place
We’ve been sheltering in place for more than a month, and I finally feel like I can breathe long enough to reflect on all of the changes we’ve made to keep our Dailey Method business […]
5 reasons you may want to return your PPP loan
The Paycheck Protection Program (PPP) offers a loan that may be completely forgiven if funds are spent correctly—mainly on payroll. Some small businesses have applied for it as a lifeline only to discover it’s not […]
How your small business can boost employee morale
Maintaining a high level of company morale can be a major challenge for any business, especially when uncontrollable events, like the outbreak of COVID-19, disrupt day-to-day operations. Now more than ever, companies are turning to […]
How to negotiate rent for your small business during COVID-19
COVID-19 is making rent a nightmare for local businesses. In Alignable’s latest Pulse Poll of 9,500 small business owners nationwide: 34% of respondents said they will not be able to pay May rent in full Of that […]