It’s been nearly eight decades since the strange disappearance of Jean Spangler, a 27-year-old Hollywood actress and dancer who left her Los Angeles home on October 7, 1949. She told her family she was meeting […]
Banking has changed dramatically in a relatively short period of time. Tasks that once required a trip to a branch can now happen from a phone or computer in minutes. Customers can check balances, transfer […]
For years, businesses wanted one thing from Google: that number one spot. It wasn’t very complicated. Someone searched for something, Google gave them a list of websites, and the businesses sitting at the top usually […]
Look, the internet isn’t that old. But I suppose in business time, it’s been around since the ice age. Even so, for most of this “internet era,” businesses had a pretty good idea of where […]
Search traffic used to leave a pretty easy trail to follow. Someone searched Google, clicked a result, landed on your website and showed up in analytics as an organic visitor. Search, click, visit, conversion. Rinse, […]
Digital marketing has never exactly suffered from a shortage of acronyms. We had SEO, PPC, CTR and CRM, and apparently everyone decided that wasn’t enough. AI search has now given us AEO, GEO, LLMO, AIO […]
For most of the last 25 years, getting found online meant getting found on Google. Businesses built websites, researched keywords, created content, earned backlinks and spent enormous amounts of time and money trying to move […]
The refinance is quietly disappearing from the American homeowner’s toolkit, and something else is taking its place. Refinance applications fell 6% last week to their slowest pace since May 2025, according to the Mortgage Bankers […]
A year ago, a new boss shook the ground out from under Karen Marginot, and she decided she was done letting somebody else hold the earthquake button. After months of introspection, she walked away from […]
Elvis Presley made his first of many (and one of his most memorable) appearances on The Ed Sullivan Show, the longest-running variety series, on September 9, 1956. Ed Sullivan, the show’s host, had strict rules […]